Copu Pary is the first annual industry party created by COPU, a leading media platform in marketing and advertising. In partnership with Budweiser, the event brought together the creative industry for a night where mus ic, brand culture, and visual identity converged.
Proyecto
Copu pary 2025
Cliente
COPU
Año
2025
A Digital Icon for an Industry Celebration
The visual concept was built around a 3D humanoid interacting with a Budweiser can, designed as a symbolic figure representing the creative industry. The character became the central icon of the event, blending futuristic aesthetics with bold brand presence.
3D Illustration Brought to Life
We developed high-end CGI assets and animated sequences that gave motion and personality to the humanoid figure. Subtle movements, lighting, and texture work transformed the illustration into a living visual system used across digital and physical formats.
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