Proyecto
Tremendo
Cliente
Tremendo
Año
2024
Merkuri is a marketplace created to redefine online commerce in Venezuela. From naming to visual identity, we developed a brand inspired by Mercury, the Roman god of commerce and merchants, building a modern ecosystem designed to communicate speed, trust, and digital accessibility.
A Symbol Designed Around Commerce
The identity combines minimalism with meaning. At its core, the letter K transforms into a character pushing a shopping cart, creating a distinctive symbol that represents movement, buying, and connection while reinforcing the marketplace’s approachable and contemporary personality.
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